AirAsia : Brand Display

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AirAsia : Brand Display

Client : AirAsia

Format : Desktop Skinner/Leaderboard/Half Page.  Mobile Leaderboard.  100% SOV on Homepage and Travel.

Period : 23 January to 29 January 2017

What’s interesting?  To deliver high number of impressions during campaign week with good click-thru-rate.

Title : AirAsia Premium Flex 

 

PremiumFlex_Results

Desktop_Skinner

Desktop Skinner on Marie France Asia gets 1.05% CTR.

 

Desktop_Leaderboard

Desktop Leaderboard on Marie France Asia gets 0.5% CTR.

 

Desktop_Halfpage

Desktop Halfpage on Marie France Asia gets 0.93% CTR.

 

Mobile_Leaderboard

Mobile Leaderboard on Marie France Asia gets 0.05% CTR.

Adeline KOH

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